Sales Promotions Director - Sacramento

Job Locations USA-CA-Sacramento


Audacy is seeking an organized, detail oriented and outgoing professional to lead our Promotions + Experiences team in promotions, contesting and prize fulfillment in the Sacramento region.;


What You'll Do:


  • Oversee and coordinate cluster and station master calendars for all promotions, events, contests, etc., in conjunction with Regional Contesting Director.
  • Act as liaison between sales and programming in the management of client expectations
  • Assist with Business Development in conjunction with the sales managers and AE’s
  • Assist with client/partnership development in conjunction with SVP/GM, Brand Managers and Sales Managers
  • Brainstorm with programming and sales departments for client and station event presentations and promotional concepts 
  • Manage the sales promotion process from request to execution of sales promotion programs, such as but not limited to on-air promotions, events (remotes and appearances), contests, and communicating them to additional departments, sales teams, and clients
  • Collaborate on sales ideation opportunities for all Sacramento brands promotional campaigns
  • Build local programming feature and entitlement decks with programming assets
  • Communicate national and local programming features and entitlements to the sales team
  • Lead Zudy updates with the following: changes to programming features and sold packages
  • Manage partnership deal from conception, contract and execution
  • Oversee trade deals for the cluster with sales management approval
  • Attend national sales/promotions meetings
  • Develops sales packages/decks based on programming/promotions asset management and programming/promotions inventory availability 
  • Creation of on-air and digital marketing copy for client promotions
  • Assist sales team in gathering recap materials
  • Oversee the execution of contests on behalf of clients with support from the Regional Contesting Director
  • Execute all sales sponsorship commitments for brand promotions
  • Ensure all on-air sponsorship commitments for sales programs (i.e. studio, traffic, weather, top of the hour, etc) are scheduled and fulfilled
  • Attend sales meetings, client meetings, station meetings as needed
  • Manage the execution for all local client contracts as it pertains to promotions with support from the legal department
  • Review all sales promotions to ensure they accurately reflect brand image & positioning
  • Proficient in asset management software and sponsorship valuation tools (ex: Zudy Vinyl), and promotion management software (Promosuite), and more
    • Follow all legal requirements for local promotions with support from legal



More About You:


  • First-rate organizational skills are a must to succeed in this position
  • Experience working in Urban and Sports formats preferred
  • Demonstrated oral and written communication skills
  • Self-starter with the ability to work independently and multi-task
  • Experience using Microsoft Word, PowerPoint, and Excel, along with Google Workspaces
  • Knowledge of promotion software, including but not limited to Vibes (mobile contesting), Second Street/Aptivada (web contesting and user-generated content engine) and PromoSuite (promotion management software)
  • Occasional night or weekend work

    Required Qualifications:
  • Five years’ experience executing marketing and promotions campaigns
  • Bachelor’s degree in Marketing, Business, or Communications preferred and/or equivalent experience and training

About Us

Audacy, Inc. (NYSE: AUD) is a leading multi-platform audio content and entertainment company with the country’s best collection of local music, news and sports brands, a premium podcast creator, major event producer, and digital innovator. Audacy engages 200 million consumers each month, bringing people together around content that matters to them. Learn more at, Facebook (Audacy Corp) and Twitter (@AudacyCorp).


Audacy is an Equal Opportunity and Affirmative Action Employer. Audacy affords equal employment opportunity to qualified individuals regardless of their race, color, religion or religious creed, sex/ gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state, or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Audacy, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call 1-610-660-5614. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.